POPEYE Hello, Tokyo

Popeye is a fashion and men's magazine based in Tokyo, Japan. Founded in 1976, it is one of Japan's oldest magazines featuring articles about men's fashion and has become one of the country's most influential cultural publications.

“Hello, Tokyo!” a guide for exploring Japan’s capital city, introduces the ever-changing city of Tokyo against the backdrop of increasing numbers of international visitors. While firmly covering long-established shops and classic spots, it is also structured to serve as a practical guide for tourists to Japan—designed with inbound travel needs very much in mind.